Creating Stories That Engage Your List – Andre Chaperon

Andre Chaperon of Autoresponder Madness drops by the old Beyond The Hype show to tell us how he got in to marketing, as well as how he crafts stories for his emails and how he automates most of his email marketing.

Here’s just a few of the things that we discussed:

  • The unusual place Andre gets great ideas for emails and sequences
  • How seeing infoproduct selling on ebay led Andre to selling online
  • The birth of Autoresponder Madness and how it was originally just a document to help friends
  • Why NOW is the best time to be an online marketer
  • How Andre gets BIG results by going against the grain
  • Your #1  most valuable asset in marketing
  • The “easter egg” email marketing technique
  • How email marketing is like meeting people in the bar…Are you the flashy shirt guy?
  • How to leverage the power of your autoresponder
  • How much you should email the first 30 days someone joins your list
  • The most important part of your autoresponder sequence
  • Andre’s process for writing out email sequences
  • How to batch process your email writing
  • How to create your customer avatar
  • How to reengage a dead list
  • When to use email list segmentation
  • How to mail for a product launch and dominate affiliate competitions
  • Where to get inspiration for emails
  • Andre’s #1 Success Tip
  • Plus so much more!

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Resources Mentioned

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